
Can I visit the Ferrari factory, is it worth it, where is it and all your other questions answered
Ferrari is one of the most legendary names in the automotive world. For car lovers, a visit to Maranello — the birthplace of Ferrari — is a bucket list experience. But can you actually tour the Ferrari factory? What’s included, how much does it cost, and is it really worth it? Here’s the complete guide with all your questions answered
Where is the Ferrari Factory
The Ferrari factory is in the town of Maranello (province of Modena), Italy. The area is known as the Italian Motor Valley since some of the most important sport car producers in the world are located here: Ferrari, Lamborghini, Maserati, Pagani plus the sportbikes producer Ducati.
Can I visit the Ferrari factory?
Yes: if you own a Ferrari, you can have a private visit inside the Ferrari factory. In this case you can tour the shop-floor and see first-hand how these amazing cars are made.
If, like the vast majority of people, you do not own a Ferrari, you are not allowed to go inside the production buildings, but the company offers a tour inside the perimeter of the factory complex. With this experience you will see the factory buildings from the outside while riding on a shuttle bus. You will also see the Fiorano race track that is used by Ferrari to test the new models.
It is important to note that you are not allowed to make photos or videos and that you will remain on the bus during the entire duration of the tour (about 30 minutes).
Is the Ferrari factory tour worth it?
Honestly no, I would not recommend it, unless you are a real Ferrari fanatic (or if you can do the real factory tour reserved for Ferrari owners).
Ferrary Factory tour for the general public: Price and Time
The tickets for the panoramic tour of the facilities and Fiorano track cost 15 Euro pp (adults) or 5 Euro pp (under 19 yo with a family member) and the shuttle bus departs at 12.30 and 13.30 every day. Please note that you need to book your spot in advance. Info and booking here.
Gallery
Other things to do in the Italian Motor Valley
If you’re a motorsport enthusiast, Maranello is just the beginning. The entire area is packed with incredible experiences:
Visit the Ferrari museum in Maranello or the casa Enzo Ferrari in Modena
Do the Lamborghini factory tour (this one you can visit inside and see the production!)
Do the Maserati factory tour (same for this one, you can visit inside)
Test drive a Ferrari racecar or Lamborghini racecar on a racetrack
See the Pagani factory and museum
And don’t forget — this region is also famous for its food and wine: balsamic vinegar, Parmigiano Reggiano, Lambrusco wine and much more.
Plan Your Motor Valley Experience
Are you planning a trip to Italy? We can organize Ferrari, Lamborghini, and Ducati tours, supercar test drives, and food experiences for you. Contact us to create your ultimate Motor Valley itinerary!